Journal

Aethos challenges the conventions of luxury hospitality in ‘The Rules Are Different Here’ brand campaign
Shot by Cameron Hammond at Aethos Mallorca, featuring Stella Maxwell, Bruna Lirio and Aleksa Gavrilovic, the cinematic campaign explores a more playful and less conventional approach to luxury hospitality.
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Aethos Ericeira Receives MICHELIN Key — A New Standard for Mindful Hospitality
We’re excited to share that Aethos Ericeira has been awarded one of the first-ever MICHELIN Keys in Portugal — a brand-new recognition from the MICHELIN Guide, spotlighting hotels that offer exceptional, one-of-a-kind stays.

Milan, food and future: a glimpse into TUTTOFOOD 2025 and TUTTOFOOD Week
A decade after Expo 2015, Milan is ready to turn the spotlight once again onto food, culture and innovation. From 5 to 8 May 2025, the city will host a new edition of TUTTOFOOD – the international food fair that promises to be more than just an exhibition.

Easter at Aethos, living la Dolce Vita
How about basking in the island sun of Sardinia, diving into Milan’s vibrant city life, or immersing yourself in the rustic charm of Umbria? Whether you’re craving adventure, relaxation, or a little bit of both, Aethos has the perfect spot for your Easter getaway.

Aethos Hotels take a leap forward in sustainability and excellence with the Food Made Good Certification
We are glad to announce we received the highly coveted Food Made Good certification—making Aethos the first hotel in both Italy and Sardinia to achieve this prestigious recognition in the sustainability field.
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