Journal

Aethos challenges the conventions of luxury hospitality in ‘The Rules Are Different Here’ brand campaign
Shot by Cameron Hammond at Aethos Mallorca, featuring Stella Maxwell, Bruna Lirio and Aleksa Gavrilovic, the cinematic campaign explores a more playful and less conventional approach to luxury hospitality.

Autumn breaks in Saragano and Mallorca
Autumn is the perfect time to travel: the crowds are gone, landscapes glow with golden tones, and local traditions take centre stage. Whether you are drawn to the green hills of Umbria or the Mediterranean light of Mallorca, both Saragano and Mallorca offer escapes that are as restorative as they are inspiring.
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Aethos Ericeira receives MICHELIN Key — A new standard for mindful hospitality
We’re excited to share that Aethos Ericeira has been awarded one of the first-ever MICHELIN Keys in Portugal — a brand-new recognition from the MICHELIN Guide, spotlighting hotels that offer exceptional, one-of-a-kind stays.

Milan, food and future: a glimpse into TUTTOFOOD 2025 and TUTTOFOOD Week
A decade after Expo 2015, Milan is ready to turn the spotlight once again onto food, culture and innovation. From 5 to 8 May 2025, the city will host a new edition of TUTTOFOOD – the international food fair that promises to be more than just an exhibition.

Experience the history of Saragano
Situated in picturesque Umbria in central Italy, lies the charming town of Saragano: home to fewer than 50 people and historic churches, as well as a renowned restaurant and a small boutique hotel.

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