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27 April 2026

Aethos challenges the conventions of luxury hospitality in ‘The Rules Are Different Here’ brand campaign

Shot by Cameron Hammond at Aethos Mallorca, featuring Stella Maxwell, Bruna Lirio and Aleksa Gavrilovic, the cinematic campaign explores a more playful and less conventional approach to luxury hospitality.

20 April 2026

24 Hours in Milan for Design Lovers

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16 April 2026

London Made Me

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9 April 2026

Softer-Season Mallorca: Beyond The Beaches

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7 April 2026

Aethos Strengthens Leadership Team with Key Appointments Across Membership and Finance

Aethos, Europe's fastest-growing lifestyle hospitality brand, has appointed Eleni Koussoroplis as Group Director of Membership and Andrew Insch as Chief Financial Officer.

27 February 2025

RESERVAE: Bridging Cultures Through Surf and Journaling

Ericeira, a picturesque fishing village nestled along the Portuguese coast, has long been a haven for surfers and travelers seeking the perfect wave. But beyond the sun-kissed beaches and crashing waves lies a rich tapestry of local culture waiting to be explored.

30 January 2025

Valentine’s at Aethos: What Kind of Couple Are You?

Whether it’s romance, friendship, or self-love, February proves that warmth isn’t just about temperature. Check out the best Aethos selection of events to turn the temperature up with your +1!

13 January 2025

2025 Will be a Year Under the Sign of Nourishment

In a world where mindful living meets culinary artistry, 2025 promises a new era of food and wellness. From holistic dining experiences to transformative wellness rituals, the year ahead promises innovations that nourish both body and soul.

10 January 2025

Ornella’s Busiate alla Siciliana: The Heart & Soul of Sicilian Tradition

At the heart of Aethos Monterosa culinary journey is Chef Ornella, a passionate visionary whose approach to cooking is as authentic as it is inventive.

16 December 2024

From Passion to Wellness: Q&A with Licia Florio, Founder of CIAOMONDO

Licia Florio, an Aethos Club member and the inspiring founder of CIAOMONDO, has cultivated a vibrant community centered around holistic wellness. In this Q&A, she shares her journey in creating CIAOMONDO.

5 December 2024

Delfina’s Cappelletti in Brodo: A Cosy Recipe to Enrich Your Holidays With Tradition

Nestled in the rolling hills of Umbria, Aethos Saragano is a haven where tradition meets thoughtful modernity, and every experience feels like a warm embrace.

5 December 2024

Holidays at Aethos: Festive Magic Welcomes You

As the season of joy approaches, Aethos invites you to embrace the heartwarming magic of the festivities. Across Milan, Ericeira, Saragano, and Champoluc, our hotels become havens of festive splendour.

4 December 2024

Alpine Dining Reimagined: Aethos Monterosa Brings 1568 Japanese Steak House and The Doping Bar to Valle d’Aosta

Aethos Monterosa unveils a new culinary experience with the launch of 1568 Japanese Steak House and welcoming Milan's iconic The Doping cocktail bar to Champoluc.

30 November 2024

Discover La Tchavana: A Dream Alpage at 2000m in the Ayas Valley

Nestled at 2000 meters above sea level in the enchanting Ayas Valley, La Tchavana is a hidden gem that locals cherish, and visitors fall in love with.

27 November 2024

Alfredo Favre: Life in the Alpine Mountains

Alfredo Favre, a former alpine guide and current manager at the Quintino Sella refuge, has led a life deeply intertwined with the mountains.

22 October 2024

Embracing Tranquility: Silent Walking Meditation at Aethos Hotels

In the serene landscapes of Umbria, Paul Feakes, Aethos Saragano’s General Manager, has found a profound way to reconnect with nature and inner peace through Silent Walking Meditation.

30 September 2024

In Conversation with Surfboard Maker, Diogo Appleton

Each board is an opportunity, each wave is a challenge. In conversation with surfboard maker, Diogo Appleton.

22 August 2024

Maria Murphy: Weaving Art and Nostalgia at Aethos Sardinia

Maria Murphy, the artist behind Aethos Sardinia’s captivating bedroom artwork, weaves her creative journey into the very fabric of this idyllic retreat.

18 August 2024

New Sanctuaries for the Next Generation of Mindful Travellers

A Q&A with Benjamin Habbel, Co-founder of Aethos

17 August 2021

Time for "Harvest"!

Autumn months in Umbria are often heavily associated with truffles, which often overshadow an even more tasty seasonal treat, the mushroom "fungi".

14 July 2021

A Time Honored Tradition: Olive Harvest in Saragano

In the rolling hills of Saragano in the region of Umbria, less than 100 meters from Aethos Saragano, Gianni Clerici’s family has been producing the finest olive oil for generations.

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